Explore search news, updates and insights from our expert contributors.
January 30, 2017
One of the top concerns that website owners have is getting penalized by Google. It’s an understandable concern given that Google dominates online searches on all devices. There’s also the issue of algorithm updates. A new algorithm can change what is and isn’t acceptable in the eyes of the search engine. Web pages that once passed the Googlebot sniff test could suddenly be penalized based on the new signals.
January 17, 2017
In a “post-truth” world where fake news stories can run rampant online the quest for authoritative, accurate results is getting more difficult.
January 08, 2017
Google uses over 200 signals for ranking webpages, and backlinks are one of the top items on that long list. Find out which links matter the most to Google.
January 03, 2017
Google has been very clear that high quality content is what gets a website top rankings. But that doesn’t mean webmasters continue to look for loopholes.
January 02, 2017
What does this mean and how could it affect your SEO? Let’s find out!
December 28, 2016
Google Webmaster Trends Analyst John Mueller recently addressed a few very interesting topics about crawling in a hangout chat session.
December 09, 2016
Even though John hosts Webmaster Central hangout chats to answer people’s questions directly, some people still think Google doesn’t shoot them straight.
December 05, 2016
Is it a good SEO idea to create multiple pages for a single product in order to highlight each specific feature? Here’s what Google had to say.
November 29, 2016
If your website's category pages aren’t ranking well, the first thing you should consider is how useful they are to users.